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※ 번역할 언어 선택

Chairman Ben S. Bernanke
Remarks on Class Day 2008
At Harvard University, Cambridge, Massachusetts
June 4, 2008

It seems to me, paradoxically, that both long ago and only yesterday I attended my own Class Day in 1975. I am pleased and honored to be invited back by the students of Harvard. Our speaker in 1975 was Dick Gregory, the social critic and comedian, who was inclined toward the sharp-edged and satiric. Central bankers don't do satire as a rule, so I am going to have to strive for "kind of interesting."

When I attended Class Day as a graduating senior, Gerald Ford was President, and an up-and-coming fellow named Alan Greenspan was his chief economic adviser. Just weeks earlier, the last Americans remaining in Saigon had been evacuated by helicopters. On a happier note, the Red Sox were on their way to winning the American League pennant. I skipped classes to attend a World Series game against the Cincinnati Reds. As was their wont in those days, the Sox came agonizingly close to a championship but ended up snatching defeat from the jaws of victory. On that score, as on others--disco music and Pet Rocks come to mind--many things are better today than they were then. In fact, that will be a theme of my remarks today.

Although 1975 was a pretty good year for the Red Sox, it was not a good one for the U.S. economy. Then as now, we were experiencing a serious oil price shock, sharply rising prices for food and other commodities, and subpar economic growth. But I see the differences between the economy of 1975 and the economy of 2008 as more telling than the similarities. Today's situation differs from that of 33 years ago in large part because our economy and society have become much more flexible and able to adapt to difficult situations and new challenges. Economic policymaking has improved as well, I believe, partly because we have learned well some of the hard lessons of the past. Of course, I do not want to minimize the challenges we currently face, and I will come back to a few of these. But I do think that our demonstrated ability to respond constructively and effectively to past economic problems provides a basis for optimism about the future.

I will focus my remarks today on two economic issues that challenged us in the 1970s and that still do so today--energy and productivity. These, obviously, are not the kind of topics chosen by many recent Class Day speakers--Will Farrell, Ali G, or Seth MacFarlane, to name a few. But, then, the Class Marshals presumably knew what they were getting when they invited an economist.

Because the members of today's graduating class--and some of your professors--were not yet born in 1975, let me begin by briefly surveying the economic landscape in the mid-1970s. The economy had just gone through a severe recession, during which output, income, and employment fell sharply and the unemployment rate rose to 9 percent. Meanwhile, consumer price inflation, which had been around 3 percent to 4 percent earlier in the decade, soared to more than 10 percent during my senior year.1

The oil price shock of the 1970s began in October 1973 when, in response to the Yom Kippur War, Arab oil producers imposed an embargo on exports. Before the embargo, in 1972, the price of imported oil was about $3.20 per barrel; by 1975, the average price was nearly $14 per barrel, more than four times greater. President Nixon had imposed economy-wide controls on wages and prices in 1971, including prices of petroleum products; in November 1973, in the wake of the embargo, the President placed additional controls on petroleum prices.2

As basic economics predicts, when a scarce resource cannot be allocated by market-determined prices, it will be allocated some other way--in this case, in what was to become an iconic symbol of the times, by long lines at gasoline stations. In 1974, in an attempt to overcome the unintended consequences of price controls, drivers in many places were permitted to buy gasoline only on odd or even days of the month, depending on the last digit of their license plate number. Moreover, with the controlled price of U.S. crude oil well below world prices, growth in domestic exploration slowed and production was curtailed--which, of course, only made things worse.

In addition to creating long lines at gasoline stations, the oil price shock exacerbated what was already an intensifying buildup of inflation and inflation expectations. In another echo of today, the inflationary situation was further worsened by rapidly rising prices of agricultural products and other commodities.

Economists generally agree that monetary policy performed poorly during this period. In part, this was because policymakers, in choosing what they believed to be the appropriate setting for monetary policy, overestimated the productive capacity of the economy. I'll have more to say about this shortly. Federal Reserve policymakers also underestimated both their own contributions to the inflationary problems of the time and their ability to curb that inflation. For example, on occasion they blamed inflation on so-called cost-push factors such as union wage pressures and price increases by large, market-dominating firms; however, the abilities of unions and firms to push through inflationary wage and price increases were symptoms of the problem, not the underlying cause. Several years passed before the Federal Reserve gained a new leadership that better understood the central bank's role in the inflation process and that sustained anti-inflationary monetary policies would actually work. Beginning in 1979, such policies were implemented successfully--although not without significant cost in terms of lost output and employment--under Fed Chairman Paul Volcker. For the Federal Reserve, two crucial lessons from this experience were, first, that high inflation can seriously destabilize the economy and, second, that the central bank must take responsibility for achieving price stability over the medium term.

Fast-forward now to 2003. In that year, crude oil cost a little more than $30 per barrel.3 Since then, crude oil prices have increased more than fourfold, proportionally about as much as in the 1970s. Now, as in 1975, adjusting to such high prices for crude oil has been painful. Gas prices around $4 a gallon are a huge burden for many households, as well as for truckers, manufacturers, farmers, and others. But, in many other ways, the economic consequences have been quite different from those of the 1970s. One obvious difference is what you don't see: drivers lining up on odd or even days to buy gasoline because of price controls or signs at gas stations that say "No gas." And until the recent slowdown--which is more the result of conditions in the residential housing market and in financial markets than of higher oil prices--economic growth was solid and unemployment remained low, unlike what we saw following oil price increases in the '70s.

For a central banker, a particularly critical difference between then and now is what has happened to inflation and inflation expectations. The overall inflation rate has averaged about 3-1/2 percent over the past four quarters, significantly higher than we would like but much less than the double-digit rates that inflation reached in the mid-1970s and then again in 1980. Moreover, the increase in inflation has been milder this time--on the order of 1 percentage point over the past year as compared with the 6 percentage point jump that followed the 1973 oil price shock.4 From the perspective of monetary policy, just as important as the behavior of actual inflation is what households and businesses expect to happen to inflation in the future, particularly over the longer term. If people expect an increase in inflation to be temporary and do not build it into their longer-term plans for setting wages and prices, then the inflation created by a shock to oil prices will tend to fade relatively quickly. Some indicators of longer-term inflation expectations have risen in recent months, which is a significant concern for the Federal Reserve. We will need to monitor that situation closely. However, changes in long-term inflation expectations have been measured in tenths of a percentage point this time around rather than in whole percentage points, as appeared to be the case in the mid-1970s. Importantly, we see little indication today of the beginnings of a 1970s-style wage-price spiral, in which wages and prices chased each other ever upward.

A good deal of economic research has looked at the question of why the inflation response to the oil shock has been relatively muted in the current instance.5 One factor, which illustrates my point about the adaptability and flexibility of the U.S. economy, is the pronounced decline in the energy intensity of the economy since the 1970s. Since 1975, the energy required to produce a given amount of output in the United States has fallen by about half.6 This great improvement in energy efficiency was less the result of government programs than of steps taken by households and businesses in response to higher energy prices, including substantial investments in more energy-efficient equipment and means of transportation. This improvement in energy efficiency is one of the reasons why a given increase in crude oil prices does less damage to the U.S. economy today than it did in the 1970s.

Another reason is the performance of monetary policy. The Federal Reserve and other central banks have learned the lessons of the 1970s. Because monetary policy works with a lag, the short-term inflationary effects of a sharp increase in oil prices can generally not be fully offset. However, since Paul Volcker's time, the Federal Reserve has been firmly committed to maintaining a low and stable rate of inflation over the longer term. And we recognize that keeping longer-term inflation expectations well anchored is essential to achieving the goal of low and stable inflation. Maintaining confidence in the Fed's commitment to price stability remains a top priority as the central bank navigates the current complex situation.

Although our economy has thus far dealt with the current oil price shock comparatively well, the United States and the rest of the world still face significant challenges in dealing with the rising global demand for energy, especially if continued demand growth and constrained supplies maintain intense pressure on prices. The silver lining of high energy prices is that they provide a powerful incentive for action--for conservation, including investment in energy-saving technologies; for the investment needed to bring new oil supplies to market; and for the development of alternative conventional and nonconventional energy sources. The government, in addition to the market, can usefully address energy concerns, for example, by supporting basic research and adopting well-designed regulatory policies to promote important social objectives such as protecting the environment. As we saw after the oil price shock of the 1970s, given some time, the economy can become much more energy-efficient even as it continues to grow and living standards improve.

Let me turn now to the other economic challenge that I want to highlight today--the productivity performance of our economy. At this point you may be saying to yourself, "Is it too late to book Ali G?" However, anyone who stayed awake through EC 10 understands why this issue is so important.7 As Adam Smith pointed out in 1776, in the long run, more than any other factor, the productivity of the workforce determines a nation's standard of living.

The decades following the end of World War II were remarkable for their industrial innovation and creativity. From 1948 to 1973, output per hour of work grew by nearly 3 percent per year, on average.8 But then, for the next 20 years or so, productivity growth averaged only about 1-1/2 percent per year, barely half its previous rate. Predictably, the rate of increase in the standard of living slowed as well, and to about the same extent. The difference between 3 percent and 1-1/2 percent may sound small. But at 3 percent per year, the standard of living would double about every 23 years, or once every generation; by contrast, at 1-1/2 percent, a doubling would occur only roughly every 47 years, or once every other generation.

Among the many consequences of the productivity slowdown was a further complication for the monetary policy makers of the 1970s. Detecting shifts in economic trends is difficult in real time, and most economists and policymakers did not fully appreciate the extent of the productivity slowdown until the late 1970s. This further influenced the policymakers of the time toward running a monetary policy that was too accommodative. The resulting overheating of the economy probably exacerbated the inflation problem of that decade.9

Productivity growth revived in the mid-1990s, as I mentioned, illustrating once again the resilience of the American economy.10 Since 1995, productivity has increased at about a 2-1/2 percent annual rate. A great deal of intellectual effort has been expended in trying to explain the recent performance and to forecast the future evolution of productivity. Much very good work has been conducted here at Harvard by Dale Jorgenson (my senior thesis adviser in 1975, by the way) and his colleagues, and other important research in the area has been done at the Federal Reserve Board.11 One key finding of that research is that, to have an economic impact, technological innovations must be translated into successful commercial applications. This country's competitive, market-based system, its flexible capital and labor markets, its tradition of entrepreneurship, and its technological strengths--to which Harvard and other universities make a critical contribution--help ensure that that happens on an ongoing basis.

While private-sector initiative was the key ingredient in generating the pickup in productivity growth, government policy was constructive, in part through support of basic research but also to a substantial degree by promoting economic competition. Beginning in the late 1970s, the federal government deregulated a number of key industries, including air travel, trucking, telecommunications, and energy. The resulting increase in competition promoted cost reductions and innovation, leading in turn to new products and industries. It is difficult to imagine that we would have online retailing today if the transportation and telecommunications industries had not been deregulated. In addition, the lowering of trade barriers promoted productivity gains by increasing competition, expanding markets, and increasing the pace of technology transfer.12

Finally, as a central banker, I would be remiss if I failed to mention the contribution of monetary policy to the improved productivity performance. By damping business cycles and by keeping inflation under control, a sound monetary policy improves the ability of households and firms to plan and increases their willingness to undertake the investments in skills, research, and physical capital needed to support continuing gains in productivity.

Just as the productivity slowdown was associated with a slower growth of real per capita income, the productivity resurgence since the mid-1990s has been accompanied by a pickup in real income growth. One measure of average living standards, real consumption per capita, is nearly 35 percent higher today than in 1995. In addition, the flood of innovation that helped spur the productivity resurgence has created many new job opportunities, and more than a few fortunes. But changing technology has also reduced job opportunities for some others--bank tellers and assembly-line workers, for example. And that is the crux of a whole new set of challenges.

Even though average economic well-being has increased considerably over time, the degree of inequality in economic outcomes over the past three decades has increased as well. Economists continue to grapple with the reasons for this trend. But as best we can tell, the increase in inequality probably is due to a number of factors, notably including technological change that seems to have favored higher-skilled workers more than lower-skilled ones. In addition, some economists point to increased international trade and the declining role of labor unions as other, probably lesser contributing factors.

What should we do about rising economic inequality? Answering this question inevitably involves difficult value judgments and tradeoffs. But approaches that inhibit the dynamism of our economy would clearly be a step in the wrong direction. To be sure, new technologies and increased international trade can lead to painful dislocations as some workers lose their jobs or see the demand for their particular skills decline. However, hindering the adoption of new technologies or inhibiting trade flows would do far more harm than good over the longer haul. In the short term, the better approach is to adopt policies that help those who are displaced by economic change. By doing so, we not only provide assistance to those who need it but help to secure public support for the economic flexibility that is essential for prosperity.

In the long term, however, the best way by far to improve economic opportunity and to reduce inequality is to increase the educational attainment and skills of American workers. The productivity surge in the decades after World War II corresponded to a period in which educational attainment was increasing rapidly; in recent decades, progress on that front has been far slower. Moreover, inequalities in education and in access to education remain high. As we think about improving education and skills, we should also look beyond the traditional K-12 and 4-year-college system--as important as it is--to recognize that education should be lifelong and can come in many forms. Early childhood education, community colleges, vocational schools, on-the-job training, online courses, adult education--all of these are vehicles of demonstrated value in increasing skills and lifetime earning power. The use of a wide range of methods to address the pressing problems of inadequate skills and economic inequality would be entirely consistent with the themes of economic adaptability and flexibility that I have emphasized in my remarks.

I will close by shifting from the topic of education in general to your education specifically. Through effort, talent, and doubtless some luck, you have succeeded in acquiring an excellent education. Your education--more precisely, your ability to think critically and creatively--is your greatest asset. And unlike many assets, the more you draw on it, the faster it grows. Put it to good use.

The poor forecasting record of economists is legendary, but I will make a forecast in which I am very confident: Whatever you expect your life and work to be like 10, 20, or 30 years from now, the reality will be quite different. In looking over the 30th anniversary report on my own class, I was struck by the great diversity of vocations and avocations that have engaged my classmates. To be sure, the volume was full of attorneys and physicians and professors as well as architects, engineers, editors, bankers, and even a few economists. Many listed the title "vice president," and, not a few, "president." But the class of 1975 also includes those who listed their occupations as composer, environmental advocate, musician, playwright, rabbi, conflict resolution coach, painter, community organizer, and essayist. And even for those of us with the more conventional job descriptions, the nature of our daily work and its relationship to the economy and society is, I am sure, very different from what we might have guessed in 1975. My point is only that you cannot predict your path. You can only try to be as prepared as possible for the opportunities, as well as the disappointments, that will come your way. For people, as for economies, adaptability and flexibility count for a great deal.

Wherever your path leads, I hope you use your considerable talents and energy in endeavors that engage and excite you and benefit not only yourselves, but also in some measure your country and your world. Today, I wish you and your families a day of joyous celebration. Congratulations.


References
Blanchard, Olivier J., and Jordi Gali (2007). "The Macroeconomic Effects of Oil Shocks: Why Are the 2000s So Different from the 1970s?" Leaving the Board NBER Working Paper 13368. Cambridge, Mass.: National Bureau of Economic Research, September.

Corrado, Carol, and Lawrence Slifman (1999). "Decomposition of Productivity and Unit Costs," Leaving the Board American Economic Review, vol. 89 (May, Papers and Proceedings), pp. 328-32.

Corrado, Carol, Paul Lengermann, J. Joseph Beaulieu, and Eric J. Bartelsman (2007). "Sectoral Productivity in the United States: Recent Developments and the Role of IT," Leaving the Board German Economic Review, vol. 8 (May), pp. 188-210.

Corrado, Carol, Paul Lengermann, and Larry Slifman (2007). "The Contribution of Multinational Corporations to U.S. Productivity Growth, 1977-2000," Finance and Economics Discussion Series 2007-21. Washington: Board of Governors of the Federal Reserve System, November.

Doms, Mark E., and J. Bradford Jensen (1998). "Productivity, Skill, and Wage Effects of Multinational Corporations in the United States," in D. Woodward and D. Nigh, eds., Foreign Ownership and the Consequences of Direct Investment in the United States: Beyond Us and Them. Westport, Conn.: Quorum Books, pp. 49-68.

Energy Information Administration (2002). "Petroleum Chronology of Events 1970-2000."

_________ (2008a). "Cushing, OK WTI Spot Price FOB," (accessed May 27, 2008).

_________ (2008b). "Table 1.7: Energy Consumption per Real Dollar of Gross Domestic Product," Monthly Energy Review (May).

Jorgenson, Dale W., Mun S. Ho, and Kevin J. Stiroh (2007). "A Retrospective Look at the U.S. Productivity Growth Resurgence," Staff Report 277. New York: Federal Reserve Bank of New York, February.

Kurz, Christopher J. (2006). "Outstanding Outsourcers: A Firm- and Plant-Level Analysis of Production Sharing," Finance and Economics Discussion Series 2006-04. Washington: Board of Governors of the Federal Reserve System, March.

Oliner, Stephen D., Daniel E. Sichel, and Kevin J. Stiroh (2007). "Explaining a Productive Decade," Leaving the Board Brookings Papers on Economic Activity, vol. 2007 (no. 1), pp. 81-152.

Orphanides, Athanasios (2003). "The Quest for Prosperity Without Inflation," Leaving the Board Journal of Monetary Economics, vol. 50 (April), pp. 633-63.

Footnotes

1. Inflation is calculated as the percent change from four quarters earlier in the price index for personal consumption expenditures (PCE), published by the U.S. Department of Commerce.

2. See Energy Information Administration (2002).

3. See Energy Information Administration (2008a).

4. Total PCE inflation (four-quarter change) went from 5 percent in 1973:Q2 to 11.4 percent in 1974:Q4, an increase of 6.4 percentage points. If we take 1972:Q4, in which inflation was 3.4 percent, as the starting point, the increase in inflation to the 1974 peak was 8 percentage points.

5. See, for example, Blanchard and Gali (2007) and the references therein.

6. In 1975, roughly 17,000 Btu of energy were required, on average, to produce a dollar's worth of output, with output being measured in chained (2000) dollars. In 2007 the corresponding figure was 8,800 Btu (see Table 1.7, "Energy Consumption per Real Dollar of Gross Domestic Product," in Energy Information Administration, 2008b).

7. EC 10 is Harvard's introductory course in principles of economics.

8. Output per hour worked reflects data from the Bureau of Labor Statistics for the private nonfarm business sector.

9. See Orphanides (2003).

10. One of the earlier papers that was used by many observers to suggest the possibility of a mid-1990s inflection point in productivity growth was Corrado and Slifman (1999). The initial version of this paper was posted on the Federal Reserve's web site on November 18, 1996.

11. Some of the important papers include Oliner, Sichel, and Stiroh (2007), Jorgenson, Ho, and Stiroh (2007), and Corrado and others (2007).

12. For example, see Doms and Jensen (1998), Corrado, Lengermann, and Slifman (2007), and Kurz (2006).

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車보험 '8주룰' 10일부터 시행 [서울=뉴스핌] 이윤애 기자 = 자동차보험 경상환자의 장기치료 필요성을 별도로 심사하는 이른바 '8주룰' 시행이 하루 앞으로 다가왔다. 앞으로 자동차 사고로 타박상이나 염좌 등 가벼운 부상을 입은 환자가 8주를 넘겨 치료받으려면 양·한방 전문 의료인의 검토를 거쳐야 한다. 시행을 앞두고 운전자들 사이에서는 언제 발생한 사고부터 새 기준이 적용되는지, 8주가 지나면 치료가 중단되는 것인지 등을 두고 혼선이 예상된다. 8일 보험업계에 따르면 개정 자동차손해배상 보장법 시행령은 오는 10일부터 시행된다. 제도 적용 여부를 가르는 기준은 치료를 시작한 날짜나 8주가 도래하는 시점이 아닌 '사고 발생일'이다. 실제 첫 심사 대상은 9월 10일 사고 환자가 8주를 넘기는 11월 초부터 나올 전망이다. [서울=뉴스핌] 이윤애 기자 = [AI일러스트] 2026.09.08 yunyun@newspim.com 이에 따라 9일까지 발생한 사고로 치료 중인 환자는 치료기간이 8주를 넘어가더라도 기존 보상 절차를 따른다. 반면 새 제도 적용 대상인 상해등급 12~14급 경상환자가 8주를 넘겨 치료를 계속하려면 자동차손해배상진흥원(자배원)의 치료 필요성 검토를 받아야 한다. 당분간 사고일에 따라 서로 다른 보상 절차가 적용되는 과도기도 불가피하다. 9일 발생한 사고는 이후 치료기간이 8주를 넘겨도 새 심사 대상이 아니지만, 10일 사고부터는 새 기준을 적용받기 때문이다. 사고 후 8주가 지났다고 해서 치료비 지급이 자동으로 중단되는 것은 아니다. 환자가 진단서 등 필요한 자료를 제출하면 보험회사나 자동차공제조합이 자배원에 검토를 요청한다. 자배원은 전문 의료인의 판단을 거쳐 결과를 환자와 보험사 등에 통보하고, 치료 필요성이 인정되면 자동차보험으로 치료를 계속 받을 수 있다. 검토 결과에 이의가 있을 경우 공제분쟁조정분과위원회를 통해 한 차례 더 전문 의료인의 심의를 받을 수 있다. 환자가 직접 신청하거나 보험회사 등을 통해 신청하는 방식 모두 가능하다. 고속도로 모습 [사진=뉴스핌DB] 심사 대상도 모든 경상환자는 아니다. 상해등급 12~14급 가운데 척추 염좌, 팔다리 관절의 근육·힘줄 단순 염좌, 흉부 타박상, 손발가락 관절 염좌, 팔다리의 단순 타박상 등이 대상이다. 임산부와 만 7세 이하 영유아는 별도 검토 없이 치료를 계속 받을 수 있다. 환자의 비용 부담을 줄이기 위한 장치도 마련됐다. 진단서 등 검토 서류 발급 비용과 심사가 끝날 때까지의 치료비는 보험회사와 공제조합이 부담한다. 검토가 지연되더라도 해당 기간의 치료비를 환자에게 부담시키지 않는다. 자배원은 의과·한의과 전문의 약 200명을 심사위원으로 위촉해 장기치료 필요성을 판단할 계획이다. 종합병원 근무 경력 등 일정 요건을 갖춘 의료진을 중심으로 심사 인력을 구성한다. 당국은 환자가 제도를 알지 못해 필요한 절차를 놓치는 것을 막기 위해 안내 체계도 강화했다. 금융감독원은 보험 가입·갱신 단계에서 새 보상 절차를 알리고, 사고 접수 직후에 이어 치료 3~4주차와 6~7주차에도 관련 내용을 다시 안내하도록 보험사 절차를 정비했다. 정부가 8주 초과 장기치료에 별도 검토 절차를 도입한 것은 경상환자 수는 줄어든 반면 치료비는 빠르게 늘고 있다는 판단에서다. 국토부에 따르면 자동차보험 경상환자는 2019년 155만4000명에서 2024년 148만8000명으로 감소했지만 같은 기간 치료비는 1조원에서 1조4100억원으로 늘었다. 연평균 증가율은 7.0%다. 제도 효과가 실제 보험금 지급이나 손해율에 반영되기까지는 시간이 필요할 것으로 보인다. 첫 심사가 11월부터 시작되는 데다 기존 사고 환자는 이전 보상 체계를 적용받아 올해 안에는 제도 효과가 제한적으로 나타날 가능성이 크다. 보험업계 관계자는 "시행 초기에는 기존 사고 환자와 새 제도 적용 환자를 사고일 기준으로 구분해 관리해야 하는 만큼 사실상 두 개의 보상 체계가 동시에 운영된다"며 "첫 심사가 시작되는 11월 이후부터 실제 심사 건수와 치료기간 변화 등을 지켜봐야 제도 효과를 판단할 수 있을 것"이라고 말했다.   yunyun@newspim.com 2026-09-09 06:00
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메타, 개인용 AI 에이전트 '뮤즈' 공개 [뉴욕=뉴스핌] 김민정 특파원 = 메타플랫폼스가 8일(현지시간) 개인용 인공지능(AI) 에이전트 '뮤즈(Muse)'를 공개했다. 질문에 답하는 데 그치지 않고 사용자를 대신해 실제로 일을 처리하는 서비스다. 뮤즈는 이메일 발송이나 여행 예약 같은 개별 작업은 물론 장기 목표를 계획으로 바꾸는 작업까지 맡는다. 사용자가 목표를 알려주면 맞춤형 계획을 세우고 시간과 자원을 조율한 뒤 스스로 진행한다. 브라우저를 열어 양식을 채우고 사용자를 대신해 협상도 한다. 메타는 자사 최신 모델 '뮤즈 스파크'가 이 서비스를 구동한다고 밝혔다. 실제 업무를 수행하는 에이전트 작업을 위해 만든 모델이라는 설명이다. 시간이 걸리는 작업은 앱을 닫은 뒤에도 이어진다. 상황이 바뀌거나 승인이 필요할 때 다시 사용자를 찾는다. 이메일을 보내거나 결제를 하기 전이 그런 경우다. 메타는 사용 사례로 차를 더 비싸게 파는 일과 요금을 낮추는 일, 일정 변화에 맞춰 운동 계획을 조정하는 일 등을 들었다. 결제는 스트라이프가 만든 링크(Link)로 할 수 있다. 뮤즈는 링크의 구매 보호를 적용받는 첫 AI 에이전트다. 파손이나 분실, 가격 하락, 무료 반품 등이 대상이다. 링크의 에이전트용 지갑은 일회용 카드를 만들어내 실제 카드 정보가 노출되지 않도록 한다. 쇼피파이의 간편결제 숍페이도 결제 수단으로 추가된다. 비밀번호 관리 서비스 1패스워드와도 연동해 이용자가 이미 쓰고 있는 로그인 정보를 뮤즈가 활용할 수 있게 할 계획이다. 뮤즈 구동 화면.[사진=메타플랫폼스]  2026.09.09 mj72284@newspim.com 메타는 뮤즈의 보안 구조를 강조했다. 뮤즈는 '뮤즈 시큐어 VM'이라는 전용 가상머신에서 돌아간다. 클라우드에 있는 독립된 컴퓨터로, 다른 사용자의 에이전트가 접근할 수 없도록 분리돼 있다. 사용자가 연결한 서비스의 데이터와 인증 정보도 이곳에 저장된다. 같은 장치 안에는 '센티널'이라는 별도 감시 에이전트가 시스템 수준에서 분리돼 작동한다. 센티널이 승인하지 않으면 뮤즈가 하는 어떤 작업도 인터넷에 닿지 않는다. 필요할 때는 사용자에게 허락을 구한다. 뮤즈는 사용자의 비밀번호와 결제 수단을 볼 수 없다. 사용자가 제공한 인증 정보는 보안 저장소에 들어가며, 뮤즈는 내용을 보지 않고 사용만 한다. 사용자가 브라우저에 직접 입력한 비밀번호도 마찬가지다. 이메일 발송이나 구매처럼 민감한 작업 전에는 반드시 사용자에게 확인을 받는다. 수행한 작업과 계획 중인 작업의 전체 기록도 보여준다. 연결할 앱과 권한 범위는 사용자가 정한다. 이메일이라면 읽기만 허용할지 대신 보내는 것까지 허용할지 고를 수 있다. 권한 변경이나 연결 해제도 언제든 가능하다. 메타는 사용자가 자사 AI 모델 학습에 대화 내용을 쓰지 않도록 거부할 수 있으며, 뮤즈의 대화나 가상머신 안의 데이터를 광고 시스템과 공유하지 않는다고 밝혔다. 기억한 내용도 사용자가 잊으라고 지시할 수 있다. 메타는 올해 안에 '뮤즈 컨피덴셜 VM'을 내놓을 계획이다. 가상머신 전체를 사용자만 가진 열쇠로 암호화해 메타조차 접근할 수 없도록 하는 방식이다. 뮤즈는 미국에서 iOS와 안드로이드, 웹사이트(muse.ai)를 통해 순차 공개된다. AI 스마트 글래스에도 곧 적용된다. 대부분의 기능은 무료이며 더 많은 작업을 원하는 사용자를 위한 구독제도 마련됐다.   mj72284@newspim.com 2026-09-09 04:21
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